Pricing isn't just about putting a number on your product, it’s a strategy that can make or break your agricultural business. Whether you're selling farm produce, agro-inputs, machinery, or agricultural services, choosing the right pricing model can help you scale, compete, or dominate your niche. Here are 9 powerful pricing strategies with practical examples to help you decide what works best for your agribusiness: 1. Competition-Based Pricing Set your price based on what your competitors are charging. Example: A maize miller surveys what nearby processors charge for a 50kg bag of maize flour and sets their price slightly lower to attract bulk buyers like schools or supermarkets. Best for: Highly competitive markets where price is a major decision factor. 2. Cost-Plus Pricing Calculate your production cost, then add a markup. Example: A greenhouse farmer producing tomatoes calculates all costs (seeds, inputs, labor, packaging) to be $0.80/kg. They add a 25% margin a...

If certain groups are not deliberately included, the inequality gap in knowledge and awareness about the digitalization of agriculture will widen beyond repair, we noticed repetitive occurrences during our outreaches to the farming communities and found out that persons with disabilities are rarely in spaces where such opportunities naturally arise. They must be sought out intentionally, empowered, and actively integrated into the digital ecosystem.      Inclusion in agriculture is more than just a moral imperative; it is a strategic approach to fostering innovation, equity, and sustainability. Persons with disabilities (PWDs) are an integral part of the agricultural community, participating in various farming activities, from crop cultivation to livestock rearing. However, they often face systemic barriers that limit their access to modern agricultural technologies.  To bridge this gap, digital solutions such as the Feasts Farms App have been developed to enhance fa...

  Expanding Digital Agriculture Across Uganda Feasts Consultants International, a leader in agricultural consultancy, employed a winning strategy to extend digital solutions to underserved farming communities in Kayunga, Wakiso, Gomba, and Luweero districts. The E-Booster project, funded by the Uganda Communications Commission, reached eight sub-counties: Luweero District: Zirobwe and Bamunaanika Wakiso District: Kira and Namayumba Gomba District: Kabulasoke and Kanoni Kayunga District: Bbaale and Busaana This strategic outreach aimed to empower smallholder farmers by introducing the Feasts Farms App—a comprehensive tool designed to digitize farm management and improve connectivity to service providers and agro-input dealers. Identifying Digital Leaders: The Birth of Digital Community Champions (DCCs) During our sensitization meetings, we identified exceptional early adopters—farmers who demonstrated strong leadership and quick learning skills. These individuals, selected from ...